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Incident escalation policies that page until someone answers.

The alert that wakes nobody is the one that costs you the night. If the first responder doesn't acknowledge, Uptimia pages the next person, then the next — automatically, until someone picks it up.

Professional plan and above · never billed per seat No credit card One ladder, 12 alert channels

The page nobody answered

02:14 on a Tuesday: checkout stops working and the incident is confirmed. The on-call engineer is asleep, the phone is face down, and five minutes pass with no reply.

02:14 Incident confirmed — step 1 pages the on-call engineerFires on the same send schedule a normal alert would — the first responder, not the whole team climbing
02:19 No answer — step 2 pages the backend leadThe ladder climbs on the schedule you set: the next tier, 5 minutes on climbing
02:21 The lead taps Acknowledge — the ladder stops climbingOne tap, no login — step 3, the whole-team page, never fires climbing
02:37 Checkout API recovers at 02:37Recovery clears the ladder — the all-clear goes only to the two who were paged acknowledged
7 minconfirmed → acknowledged
Answered before the whole team woke.02:21
Two people were woken instead of eight, and the outage was in hand seven minutes after it was confirmed.
right person firstacknowledged in 7 minthe rest of the team slept
And without a ladder? The first page goes out once. If the person it reached is asleep, off-shift or has muted the channel, nothing else happens — the incident sits at step 1 until a customer notices it before your team does. it just sits

One ladder, every monitor type

One escalation policy attaches to all 12 monitor types — uptime, SSL, transaction, DNS, heartbeat, API and the rest. Every confirmed incident on them climbs the same tiers.

Reusable named laddersBuilt once, shared across monitors
Timed stepsWait, then page the next tier
Teams, members and contactsOperators and single contacts too
One-tap acknowledgementNo login, straight from the alert
1 1 policy attach it to any monitor
Bounded repeatIt never pages forever
Recovery to who was pagedOnly the people actually alerted
Fallback, never silenceNo policy? Everyone is paged
Every step resolves at fire time: a team's or a person's current contacts are pulled in automatically, quiet hours are applied per recipient, and a step with nobody to reach simply passes the climb along — no dropped pages. resolved at fire time
Reusable

Build the ladder once, reuse it everywhere

Name a policy, add timed steps, and pick who each one pages — from your teams, people and individual contacts. A live dry run shows exactly who gets reached before you save.

  • Up to 10 tiers per policy — page these people now, these in 5 minutes, everyone in 15
  • Any recipient — teams, individual members, operators or single contacts, up to 30 per step
  • A live dry run resolves every step to real people, and warns about a step that would reach no one
See how escalation policies work
New escalation policyreusable across monitors
1t+0Page on-call engineer
2+5 minPage backend lead
3+10 minPage the whole teamediting
4repeatEvery 15 min · max 3
5recoveryAll-clear to fired only
+ add step — up to 10 tiers
Dry runlive
step 2 → Ben Cho, on-call
resolved
The dry run resolves every tier to real, current contacts — so you see exactly who a real incident would page before you save.
every step resolvedrecovery included
Edits apply mid-incident — reload a running ladder and the evaluator picks up the change on its next step, so a fix to the policy takes effect right away. dry run

Climb, acknowledge, recover

Acknowledge in one tap

One tap acknowledges — no login required

Pages sent to email, SMS, Slack, Microsoft Teams, Discord, Mattermost, Telegram and Twilio carry a signed acknowledgement link. Tap it from the alert — no dashboard, no password — and the first acknowledgement stops the climb for everyone on the incident.

  • One tap from the alert — a signed link, no login and no app to open
  • The first acknowledgement stops the climb — nobody further up the tiers is paged
  • Time to acknowledge recorded on every escalated incident, so response time is measured, not guessed
How acknowledgement works
Incident · Checkout API · caldmont.com02:14 · escalating
step 102:14
step 202:19
acknowledged02:21 ✓
step 3not fired
The alert on-call received
!
Checkout API is down
Acknowledge
One tap on Acknowledge stopped the ladder at 02:21 — no login, straight from the alert on the lead's phone.
one-tap acknowledgementno login
Nobody above them was woken. Step 3 — the whole-team page — is marked not fired, because the lead acknowledged first. not fired
Response time

How long until someone answered

"We respond fast" is a hope until a number sits next to it. Every escalated incident is stamped with the minutes between confirmation and the first acknowledgement, and with the name of whoever answered.

  • Minutes to acknowledge — counted from the moment the incident was confirmed to the first acknowledgement
  • Who answered, and from where — the control panel, or the signed link in the alert itself
  • Unanswered incidents say so — the history row reads "recovered before step 2", naming where the ladder stopped
Where incidents are recorded
"We answer fast"
no number behind it
Incident history — time to acknowledgeper incident
Each incident carries its own acknowledgement time and the name of whoever answered. Checkout was still climbing at the third tier when someone finally did.
Checkout22 min
Billing8 min
Sign-in3 min
DNS2 min
SSL1 min
time to acknowledgewho acknowledgedper incident
Checkout took 22 minutes to acknowledge. Its ladder had fired all three tiers by then — the incident to build a tighter policy around. 22 min
At a glance

Status, next step and MTTA

The incident page opens with a stat strip built for the middle of an outage: whether the ladder is still escalating, what time the next step fires, who acknowledged and how long that took.

  • Escalating, Acknowledged or Resolved — the state of the ladder as a single badge
  • Next escalation with a countdown — "Step 3 · 5 min", or "Paused" once someone acknowledges
  • MTTA in minutes — confirmation to first acknowledgement, on the same strip
Tour the incident timeline
?Who has been paged?
?Has anyone acknowledged?
?When does the next tier page?
Checkout API — caldmont.comlive
Status
Escalating
step 2 fired 02:19
Next escalation
02:24
Step 3 · 5 min
Acknowledged
02:21
by Ben Cho
MTTA
7 min
confirmed 02:14
The timeline keeps the whole ladder — steps already fired, the acknowledgement, and the steps still armed with the time they would fire. on every incident
Recovery

All-clear only to who was paged

When the monitor recovers, the ladder cancels every pending page at once — and the recovery notice reaches only the people it actually alerted, not the wider team it might have paged three tiers later.

  • Recovery cancels every pending step and repeat the instant the monitor is back
  • Only the recipients it paged get the all-clear — nobody else is notified
  • Quiet hours honoured at every tier, per person — a ladder never overrides them
See alerting & notifications
Recovered — Checkout API02:37
caldmont.com — back up at 02:37. Only Ana and Ben are cleared; the wider team, never paged, is never notified.
pending pages cancelledall-clear ↓
Ana Reyeson-call · paged 02:14
Ben Cholead · paged 02:19
Ana + Benboth get the all-clear
The whole teamnever paged · not notified
Acknowledged 02:21, recovered 02:37. Two people paged, two people cleared — nobody woken who didn't need to be. down 23 m

The next 3 a.m. incident should wake the right person.Not everyone.

On-call ladders without on-call pricing — escalation, acknowledgement and team seats come in the flat plan price, never billed per user.

Try Uptimia free for 30 days
30 days free no credit card cancel anytime

How escalation policies work

Build a ladder once, attach it to your monitors, and let an unanswered incident climb it on its own.

Step 1reusable

Build the ladder

Add timed steps — page these people now, these in 5 minutes, the whole team in 15 — choosing recipients from your teams, members and contacts.

Tier 1Tier 2Tier 3
Step 1 · Wait 0 min
Page: On-call engineer
Step 2 · Wait 5 min
Page: Backend lead
Step 2any type

Attach it to monitors

Attach the policy to any monitor — uptime, transaction, SSL, heartbeat. One ladder can cover the whole fleet; a monitor with no policy simply alerts everyone at once.

Attached to
12 monitors · Checkout API + 11 more
Repeat every
15 minutes · max 3
CancelSave policy →
Step 3automatic

It climbs until someone answers

When an incident is confirmed, step 1 fires immediately. If no one acknowledges, the ladder pages the next tier on schedule — until someone acknowledges, or the monitor recovers.

#incidents
Uptimia 02:19
⚠ Escalated to step 2 — Checkout API · caldmont.com
no acknowledgement in 5 minpaged backend lead
Also sent to EmailPagerDuty

In the plan price, never per seat

Up to 10 tiers per policy

Chain up to 10 timed steps, each paging teams, members or individual contacts. A bounded repeat then re-fires the last step — or all of them — on a cadence from 10 minutes to 2 hours, for as many rounds as you allow, and stops there.

TeamsPeopleContacts

One-tap acknowledgement

A signed link in the alert acknowledges the incident — no dashboard, no password.

acknowledge · no login · ✓ ladder stopped

Time to acknowledge

Every escalated incident records the minutes to the first acknowledgement, and who gave it.

time to acknowledge · 7 min

Pause silences the ladder

Pausing a monitor cancels its active escalation and clears every pending page.

paused · escalation cancelled

Maintenance windows

A scheduled window suppresses alerts, so planned work never starts a ladder.

Sun 01:00–03:00 · alerts silenced

One policy across every monitor type

Attach the same ladder to uptime, SSL, transaction, DNS and heartbeat monitors — reused across the fleet, not rebuilt per monitor.

Checkout API · caldmont.comUPTIME api.caldmont.comSSL Cron workerHEARTBEAT

Every tier, all 12 channels

A ladder pages through the same contact list and the same 12 channels every Uptimia monitor already uses — no second directory to maintain.

On-call & escalation
Direct

12 channels, one contact list — every tier of a ladder pages through the same routing.

Browse the full integrations directory
02:19 · escalated to step 2 — Checkout API · caldmont.com · paged backend lead
#ops-alertsSlack
⚠ Escalated to step 2 — Checkout API · caldmont.com
no acknowledgement in 5 minpaged backend leadtap to acknowledge ↩
+371 ··· 4082WhatsApp
Uptimia: ESCALATED — Checkout API caldmont.com is down, nobody acknowledged in 5 min. Paged the backend lead at 02:19.
InboxEmail
⚠ Escalated to step 2 — Checkout API
No acknowledgement in 5 minutes at 02:19. Paged the backend lead · tap to acknowledge…
ProductionPagerDuty
TRIGGEREDCheckout API escalated to step 2
routed to the backend lead · via Uptimia integration

What is an incident escalation policy?

An incident escalation policy is a reusable, timed ladder of alert steps: it pages the first responder the moment an incident is confirmed, and if no one acknowledges, it automatically pages the next people on a schedule you set — until someone answers or the monitor recovers. It turns a single fire-and-forget alert into an accountable chain, so an incident is never left sitting in one unread inbox.

While someone answers

How does an escalation policy work?

Uptimia
escalation policy
pages step 1 · at t+0
On-call
acknowledges ✓

Step 1 fires the instant the incident is confirmed. An acknowledgement stops the ladder immediately, and no further tier is paged.

When no one answers

Climb, then widen

+5 min
not acknowledged yet
next tier paged
Uptimia
pages the lead

no acknowledgement in 5 min → the ladder pages the next tier, then repeats until someone answers

The difference

All at once versus a ladder

Alerting everyone at once works — until the one person who can fix it is asleep, off-shift, or has muted the channel. A ladder pages the right person first, then widens only if nobody answers.

See alerting & notifications
What happensAlert all at onceEscalation ladder
Incident is confirmed✓ Paged✓ Paged
First responder doesn't answerSilence✓ Next tier paged
On-call is asleep at 3 a.m.Missed✓ Climbs to backup
Incident stays openNo repeat✓ Repeats, bounded
Monitor recoversAll-clear to everyone✓ Only to who was paged

Incident escalation FAQ

01What is an incident escalation policy?+
A reusable, timed ladder of alert steps. When an incident is confirmed, step 1 pages the first responder straight away. If no one acknowledges, the ladder pages the next people on the schedule you set — until someone answers or the monitor recovers. You attach one policy to any number of monitors.
02How is this different from alerting everyone at once?+
All-at-once alerting sends the same notification to your whole contact list the moment an incident opens. An escalation policy sends it to the first responder first, and only widens if nobody acknowledges — so the right person is paged first, and the team isn't woken needlessly. The alerting page covers the channels; this covers who gets paged, and when.
03What is one-tap, no-login acknowledgement?+
Alerts to email, SMS, Slack, Microsoft Teams, Discord, Mattermost, Telegram and Twilio carry a signed acknowledgement link — 8 of the 12 channels. Whoever is paged taps it straight from the alert — no dashboard, no password — and the first acknowledgement stops the ladder for everyone; any tier that had not fired yet never does. You can also acknowledge from the control panel, and set a resume window (30 minutes, 1 hour or 2 hours) so the ladder picks up again if the monitor is still down by then. The default is never.
04What happens if nobody acknowledges?+
The ladder keeps climbing: each tier fires on schedule, and after the last step an optional repeat re-fires it on a cadence you pick, from 10 minutes to 2 hours. That repeat is capped by the number of rounds you set — up to 10 — so an incident can never page forever. After the last round the ladder stays quiet until the monitor recovers.
05Who gets the recovery notice?+
Only the people the ladder actually paged. When the monitor recovers, every pending step is cancelled and the all-clear goes to the union of recipients from the steps that fired — not the wider team it might have reached later. It respects each monitor's recovery-notice setting, so if you don't send up notices, none go out.
06Can one policy cover many monitors?+
Yes — that is the point of a reusable policy. Attach it to any number of monitors across all 12 types: uptime, SSL, transaction, DNS, heartbeat, API and the rest. Recipients resolve to concrete contacts at fire time, so adding someone to a team automatically includes them in every policy that pages that team. Editing a policy applies to incidents already in progress.
07Does escalation respect quiet hours?+
Yes. Each recipient's quiet hours are applied at every tier, exactly as they are for any Uptimia alert — a ladder never overrides them. The email-verified and confirmed-contact gates apply too. Escalation decides who to page and when to widen; it doesn't bypass the delivery rules a contact already has.
08What if I delete a policy, or a step has no one in it?+
You never lose an alert. If a policy is deleted, missing, or has no steps when an incident confirms, the monitor falls back to alerting its own recipient list all at once. Deleting a policy simply detaches it from every monitor it was on. A single step with no recipients just passes the climb along to the next tier.
09Does pausing a monitor stop its escalation?+
Yes. Pausing a monitor cancels its active ladder and clears every page that was queued but not yet sent — planned work never climbs a ladder or wakes anyone. When you unpause, the monitor is back under its policy for the next incident.
10Can the ladder repeat forever?+
No. The repeat is bounded: the editor offers intervals of 10, 15, 30, 60 or 120 minutes, and a cap of 1, 2, 3, 5 or 10 rounds. You also choose whether a round re-fires just the last step or every step at once. After the last round the ladder stays quiet until the monitor recovers — so a forgotten incident cannot page indefinitely.
11Which channels can a step page?+
The same 12 every Uptimia monitor uses — email, SMS, Slack, Microsoft Teams, Discord, Mattermost, Telegram, WhatsApp, PagerDuty, Twilio, webhooks and Atlassian Statuspage. A step pages teams, individual members, operators or single contacts from your one shared contact list; on-call tools like PagerDuty are a natural fit for the upper tiers. The acknowledgement link rides the 8 channels whose reader can tap it — webhooks, PagerDuty and Statuspage are machine targets, and WhatsApp alerts go out on fixed Meta templates, so those four get the facts without the button.
12Which plans include escalation policies?+
Escalation policies come with the Professional plan and above. The price is the plan price — Uptimia has no per-seat on-call billing, so a ladder paging your whole team costs the same as one paging a single person. On Basic and the free plan, alerts go to everyone at once instead. A policy you built stays active even if your plan later changes; Uptimia never silently drops a ladder.

Reach someone who can fix it

Build a reusable escalation ladder in minutes, attach it to every monitor you own, and stop hoping the first alert was the one that got through.

30-day free trial Never billed per seat No credit card Set it up in minutes
Escalation policies work with every monitor type, on the Professional plan and above.